Privacy Policy

SECTION 1 – GENERAL INFORMATION

This Privacy Policy contains information about the collection, use, storage, processing, and protection of the personal data of users and visitors of the Blog do Marcelo website, in order to demonstrate absolute transparency on the subject and to clarify to all interested parties about the types of data that are collected, the reasons for the collection, and how users can manage or delete their personal information.

This Privacy Policy applies to all users and visitors of the Blog do Marcelo website and is part of the General Terms and Conditions of Use of the Blog do Marcelo website, duly registered with CNPJ under No. ___, located in Vitória da Conquista.

This document has been prepared in accordance with the General Data Protection Law (LGPD – Lei Geral de Proteção de Dados Pessoais) (Law 13.709/18), the Brazilian Civil Rights Framework for the Internet (Law 12.965/14), and the EU Regulation No. 2016/679. Furthermore, the document may be updated due to eventual normative updates, which is why users are invited to consult this section periodically.

SECTION 2 – HOW DO WE COLLECT USER AND VISITOR PERSONAL DATA?

The personal data of the user and visitor are collected by the platform in the following ways:

– When the user creates an account/profile: this data includes basic identification data, such as: email, full name, city of residence, and profession. From these, we can identify the user and the visitor, as well as ensure greater security and well-being for their needs. Users and visitors are aware that their profile on the platform will be accessible to all other users and visitors of Blog do Marcelo.

– When a user and visitor access the Blog do Marcelo website: information about interaction and access is collected by the company to ensure a better experience for the user and visitor. This data may include keywords used in a search, sharing of a specific document, comments, page views, profiles, the URL from which the user and visitor come from, the browser they use, and their access IPs, among others that may be stored and retained.

– Through third parties: Blog do Marcelo receives data from third parties, such as Facebook and Google, when a user logs in with their profile from one of these sites. The use of this data is authorized in advance by users with the third party in question.

SECTION 3 – WHAT PERSONAL DATA DO WE COLLECT ABOUT THE USER AND VISITOR?

The personal data collected from the user and visitor are as follows:

– Data to create the account/profile on Blog do Marcelo (example: email, full name, city of residence, and profession).

– Data for optimizing navigation, such as access to pages, keywords used in searches, recommendations, comments, interaction with other profiles and users, followed profiles, IP address.

– Data to finalize transactions: data related to payment and transactions, such as credit card number and other card information, in addition to payments made.

– Newsletter: the email registered by the visitor who chooses to subscribe to the Newsletter will be collected and stored until the user requests to unsubscribe.

– Sensitive data: the platform may collect the following sensitive data from the user – ethnic or racial origin, political opinion, religious belief, genetic data, health data, sexual orientation.

– Contract-related data: upon the formalization of the purchase and sale contract or the provision of services between the platform and the user and visitor, data relating to contractual execution may be collected and stored, including communications made between the company and the user.

The processing of personal data for purposes not provided for in this Privacy Policy will only occur upon prior communication to the user, so that the rights and obligations provided herein remain applicable.

SECTION 4 – HOW LONG ARE PERSONAL DATA STORED?

The personal data of the user and visitor are stored by the platform for the period necessary for the provision of the service or the fulfillment of the purposes provided for in this document, as provided in item I of article 15 of Law 13.709/18.

The data can be removed or anonymized at the user’s request, except in cases where the law provides otherwise.

Furthermore, the personal data of users may only be retained after the end of their processing in the following cases provided for in article 16 of said law:

I – compliance with a legal or regulatory obligation by the data controller;

II – study by a research body, ensuring, whenever possible, the anonymization of personal data;

III – transfer to a third party, provided that the data processing requirements set forth in this Law are respected;

IV – exclusive use by the controller, prohibited from access by a third party, and provided that the data is anonymized.

SECTION 5 – SECURITY OF STORED PERSONAL DATA

The platform is committed to applying technical and organizational measures capable of protecting personal data from unauthorized access and situations of destruction, loss, alteration, communication, or dissemination of such data.

Credit card data is encrypted using “secure socket layer” (SSL) technology, which ensures the transmission of data securely and confidentially, so that the transmission of data between the server and the user occurs in an encrypted and encrypted manner.

The platform does not exempt itself from responsibility for the exclusive fault of a third party, such as in the case of hacker or cracker attacks, or the exclusive fault of the user, such as in the case where the user transfers their data to third parties. The site undertakes to inform the user in case of any violation of the security of their personal data.

The personal data stored are treated confidentially, within the legal limits. However, we may disclose your personal information if required by law or if you violate our Terms of Service.

SECTION 6 – DATA SHARING

User data sharing occurs only with data related to posts made by the user themselves, such actions are shared publicly with other users.

User profile data is publicly shared on search systems and within the platform, and the user is allowed to modify this configuration so that their profile does not appear in the search results of such tools.

SECTION 7 – WILL STORED PERSONAL DATA BE TRANSFERRED TO THIRD PARTIES?

Personal data can be shared with third parties. The indicated third parties receive the data to the extent necessary to enable them to perform the contracted services.

Regarding third-party service providers such as payment transaction processors, we inform that each has its own privacy policy. Therefore, we recommend reading their privacy policies to understand which personal information will be used by these providers.

The providers may be located or have facilities located in different countries. Under these conditions, the transferred personal data may be subject to the laws of jurisdictions in which the service provider or its facilities are located.

By accessing our services and providing your information, you consent to the processing, transfer, and storage of this information in other countries.

Upon being redirected to a third-party application or website, you will no longer be governed by this Privacy Policy or the Terms of Service of our platform. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

SECTION 8 – COOKIES OR BROWSING DATA

Cookies refer to text files sent by the platform to the user and visitor’s computer and stored on it, with information related to browsing the site. Such information is related to access data such as location and time of access and is stored by the user and visitor’s browser so that the platform’s server can read them later to personalize the platform’s services.

The user and visitor to the platform ___ manifest knowing and accepting that a navigation data collection system may be used by using cookies.

The persistent cookie remains on the user and visitor’s hard drive after the browser is closed and will be used by the browser on subsequent visits to the site. Persistent cookies can be removed following your browser’s instructions. The session cookie is temporary and disappears after the browser is closed. You can reset your web browser to refuse all cookies, but some platform features may not work properly if cookie acceptance capability is disabled.

SECTION 9 – CONSENT

By using the services and providing personal information on the platform, the user is consenting to this Privacy Policy.

The user, upon registering, manifests knowledge and can exercise their rights to cancel their registration, access and update their personal data, and guarantees the truthfulness of the information provided by them.

The user has the right to withdraw their consent at any time, and to do so, they must contact us via email at blogdomarcelo or by mail sent to the following address: Vitória da Conquista, Bahia.

SECTION 10 – CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this Privacy Policy at any time, so it is advisable for the user and visitor to review it frequently.

Changes and clarifications will take effect immediately upon publication on the platform. When changes are made, users will be notified. By using the service or providing personal information after any modifications, the user and visitor demonstrate their agreement with the new rules.

In the event of a merger or sale of the platform to another company, user data may be transferred to the new owners to ensure the continuity of the services offered.

SECTION 11 – JURISDICTION FOR DISPUTE RESOLUTION

For the resolution of disputes arising from this instrument, Brazilian Law shall be fully applied.

Any disputes shall be brought in the forum of the district where the company’s headquarters are located.